FIFA is thrilled to name Hisense as the first Official Partner of the new FIFA Club World Cup™.
As one of the leading global consumer electronics and home appliance labels, Hisense aims to build a world-class enterprise and brand with a continued focus on top-tier sports assets.
FIFA President Gianni Infantino said: "We are delighted to welcome Hisense, a global market-leading brand, as an Official Partner of the FIFA Club World Cup 2025.
"Hisense’s commitment to innovation and technology aligns with our vision for this tournament, which will bring together the 32 best teams from around the world for an unforgettable celebration of our game that will revolutionise club football.
"This partnership will offer fans unique ways to engage with the tournament, both on and off the pitch while laying a technological and innovation-led foundation for the FIFA Club World Cup to flourish."
Read more - https://inside.fifa.com/about-fifa/commercial/media-releases/hisense-becomes-partner-for-new-fifa-club-world-cup